Really disappointed in this #HelloKitty ad, basically tells smart girls to give up books for makeup. #notbuyingit youtube.com/watch?v=FBJEk9…
— Mubnii Morshed (@mubnii) July 27, 2012
Mubnii on Twitter directed us towards this new commercial from Hello Kitty. According to the ad, this is what young women need to prepare for the new school year.
“Pretty Smart” or are you #notbuyingit? Is it harmless fun or reinforcing harmful stereotypes? What’s your take?