UPDATE: Who won the Super Bowl? We all did. Together, we sparked a global conversation around better representation for all. Thank you for participating, your voice made all the difference!
It’s the Super Bowl this Sunday and the commercials are looking to be as interesting as the game. Join us and millions of mobilized viewers in telling advertisers sexism doesn’t sell. We’re inviting you to live tweet the Super Bowl with us and our partners, The 3% Conference.
Tell advertisers whether their commercial was a fumble with #NotBuyingIt or a touchdown with #MediaWeLike. Together we can combat harmful stereotypes and demand better representation for all.
Index of Advertisers
Automotive: BMW, Kia, Nissan, Toyota, Lexus, Mercedes-Benz, WeatherTech
Fashion: Victoria’s Secret, Skechers
Food & Beverage: Weight Watchers, Budweiser, Bud Light, Carl’s Jr, Coca-Cola, Doritos, Pepsi, Snickers, Skittles, Avocados from Mexico, McDonald’s
Insurance & Finance: Esurance, Nationwide, TurboTax
Movies: Jurassic Park
Online Services: Go Daddy, Microsoft, Wix, Squarespace, UCool
Packaged Goods: Dove Men+Care, Always, Loctite,
PSAs & Causes: NFL
Tech & Telecom: T-Mobile, Sprint, Mophie
Travel: Carnival
Click each handle to tweet at the brand & make your voice heard
BMW – @BMW
Kia – @Kia
Nissan – @Nissan
Toyota – @Toyota
The first of two ads is now live and below:
Lexus – @Lexus
Mercedes-Benz – @MercedesBenz
WeatherTech – @WeatherTech
Victoria’s Secret – @VictoriasSecret
Sketchers – @SkechersUSA
Weight Watchers – @WeightWatchers
Ad will premiere at the Super Bowl, but our Twitter button is all ready for live tweeting!
Budweiser – @Budweiser
Bud Light – @budlight
Carl’s Jr – @CarlsJr
Coca-Cola – @CocaCola
A teaser of the Super Bowl ad is below:
Doritos – @Doritos
Ad will premiere at the Super Bowl, but our Twitter button is all ready for live tweeting!
Pepsi – @pepsi
Ad will premiere around the Super Bowl, but our Twitter button is all ready for live tweeting!
@Snickers
A teaser of the Super Bowl ad is below:
Skittles – @Skittles
A teaser of the Super Bowl ad is below:
Avocados from Mexico – @AvosfromMexico
McDonald’s – @McDonalds
Newcastle Brown Ale – @Newcastle
Esurance – @esurance
Nationwide – @Nationwide
A teaser of the Super Bowl ad is below:
Turbo Tax – @turbotax
Ad will premiere at the Super Bowl, but our Twitter button is all ready for live tweeting!
Jurassic Park – @JurassicPark
Ad will premiere at the Super Bowl, but our Twitter button is all ready for live tweeting!
Go Daddy – @GoDaddy
Ad will premiere at the Super Bowl, but our Twitter button is all ready for live tweeting!
Microsoft – @Microsoft
Ad will premiere at the Super Bowl, but our Twitter button is all ready for live tweeting!
Wix – @Wix
Squarespace – @Squarespace
A teaser of the Super Bowl ad is below:
UCool – @HeroesCharge
Dove Men+Care – @DoveMenCare
Always – @Always
Loctite Glue – @LoctiteBlue
Ad will premiere at the Super Bowl, but our Twitter button is all ready for live tweeting!
NFL – @nfl
T-Mobile – @TMobile
Sprint – @Sprint
Mophie – @mophie
Carnival – @CarnivalCruise
Ad will premiere at the Super Bowl, but our Twitter button is all ready for live tweeting!
*Check back soon, we are updating this page as more Super Bowl ads are released.
