UPDATE (May 11, 2015): Thank you to everyone who celebrated Mother’s Day with us and helped launch #BuildConfidence. The campaign started with a huge win, making nearly ten million impressions and spreading gratitude across the globe! Learn more by checking out the #BuildConfidence Storify.
This week we’re thrilled to announce our #BuildConfidence campaign that celebrates the parents, caregivers, and mentors in our lives for helping us build healthy self-esteem and body image. We’re launching the campaign just in time for Mother’s Day to give moms a special shout out.
Inspiration
Check out what actor/activist Rosario Dawson, Senator Cory Booker, anchor Katie Couric, and Olympian Kristi Yamaguchi have to say about their moms in the video below:
Twitter Chat
We hope the video inspires you to join our Twitter chat Friday May 8th at 10 AM PST with the hashtag #BuildConfidence. You’ll be part of an amazing group celebrating and honoring moms and caregivers:
| Miss Representation The Representation Project Jennifer Siebel Newsom |
Amy Poehler’s Smart Girls Common Sense Media Soraya Chemaly Melissa Fabello Girls Leadership GoldieBox Kat Gordon HelloFlo Seth Matlins Elizabeth Plank TWTW Companies |
