The Mask You Live In Press

PRESS

THE MASK YOU LIVE IN


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The image displays the NBC logo, featuring a stylized peacock with six colored feathers in red, orange, yellow, green, blue, and purple. Below the peacock, the letters "NBC" are written in bold black font, representing The Mask You Live In Press.

Jennifer Siebel Newsom wrote, directed, and produced the documentary, The Mask You Live In. The film explores our culture’s definition of masculinity and how it is harming boys, men, and society at large. NBC15’s Leigh Mills spoke with Newsom about the issue and how society can change its perception of masculinity.

NBC15, 6/21/16

The image is of the Vice Media logo, featuring the word "VICE" in a stylized, graffiti-like font with bold, connected letters, primarily in black and white. This logo was prominently seen during The Mask You Live In Press event.

The idea that men are less emotionally adept than women is, says director Jennifer Siebel Newsom, a stereotype that is reinforced throughout men’s lives (largely by mass culture), and to disastrous effect. Her latest documentary, The Mask You Live In, seeks to explain and provide solutions to what she calls America’s “boy crisis.”

Vice News, 3/14/16

The image shows the logo of The Guardian, a renowned British newspaper. The text "the guardian" appears in lowercase letters. "The" is in light blue, while "guardian" is in darker blue, and the font is bold—akin to the distinctiveness of The Mask You Live In Press.

The most dangerous phrase in the English language is “be a man”. To be a man today, says film-maker Jennifer Siebel Newsom, is to fight for success and sex, to reject empathy, and to never, ever cry. The result is depression, anxiety and violence.

The Guardian, 8/14/16

The image shows the logo of the San Francisco Chronicle. The text, reminiscent of The Mask You Live In Press style, is written in a black Gothic font, displaying the name "San Francisco Chronicle" on a white background.

“The Representation Project partnered with Futures Without Violence and Obscura Digital, which launched their #BeAModelMan campaign over the weekend by projecting messages like ‘Domestic violence will not end until men stand up and put an end to it’ on San Francisco landmarks.”

San Francisco Chronicle, 2/8/16

Logo of Refinery29, featuring a circle with the stylized number "29" inside it. The name "Refinery29" appears in bold capital letters below the circle. The monochromatic design bears a striking resemblance to The Mask You Live In Press logo.

“While revelers are celebrating the Super Bowl in San Francisco, two groups are aiming to capture those eyeballs to launch awareness of violence against women and children while promoting healthy definitions of masculinity. The hashtag #BeAModelMan is showing up in messages projected onto the façades of buildings all over the city, along with positive messages about masculinity, by Futures Without Violence and The Representation Project.”

Refinery 29, 2/7/16

Amidst a black background, the capital white letters "Q" and "Z" boldly center, embodying the essence of The Mask You Live In Press.

“Jennifer Siebel Newsom, founder of the nonprofit The Representation Project, tells Quartz that shifts in advertising can correspond, and even encourage, important shifts in cultural attitudes. ‘Depictions of healthy masculinity and men being their whole, authentic selves are critical for modeling an alternative for consumers, particularly boys and young men,’ Newsom says.”

Quartz, 2/3/16

The image features a stylized yellow letter "b" on a red-to-purple gradient background. Three yellow speech bubbles overlap the letter, each containing the words "LISTEN," "READ," and "RESPOND" in black text, reminiscent of themes from The Mask You Live In Press.

“In the 2015 documentary The Mask You Live In, director Jennifer Siebel Newsom examines the way gender stereotypes limit boys and men, with catastrophic results.”

BitchMedia, 2/2/16